Dragons Den Cycle Indicators
Whenever dragons den gets a pitch for a cycling product i wince.
Dragons den cycle indicators. 37 99 perfect by rob dot. Scroll down to watch my appearance in the den or carry on reading. We re already in the truck safety industry with trafficangel but i could see a real gap in the cycle market. What an amazing journey.
Partly that s just my general reaction to hearing. On the 29th of january the hit bbc series. Indicators for cyclists or cycle helmets incorporating lights are nothing new on dragons den of course such products cropping up regularly. The team behind a super safe cycle helmet have explained their decision for rejecting two offers on the bbc s dragons den show.
Italian duo working under the name of cycl win investment for their winglights after appearing on the tv show. A dragon s den backed company. How did cycling s least successful product category get the dragons attention. Bike indicators on dragons den.
The product was developed following experiences of navigating the streets of london by bike. But as road cc s john stevenson wrote in this blog post last yea r the inventors of indicator systems almost always say they re trying to make cyclists safer but they re solving the wrong. We sell bicycle accessories to make you feel safer more visible and more confident on the roads. On a mission for safer and greener urban mobility.
They came up with the idea for what they say is the toughest and most flexible bicycle helmet available on the. Tony walker and andy creak founded hedkayse after they met at loughborough university in 2016. Wed feb 01 2017 11 08. If you re a fan of bbc s dragons den you may have seen the winglights pop before as founders luca amaduzzi and agostino stilli asked for 45 000 for 15 of the business and eventually got investment from nick jenkins for 12 5 in 2017.
Another dodgy decision from the dragons on a cycling product. Dragons den included the team behind winglights from cycl. They came they pitched and they conquered the den by securing 45 000 from nick jenkins. It all began with a dragon application form last october looking for investment in the brighterbike indicator system.
Another great pitch has won an investment in the den. Bicycle indicators win investment on dragon s den. Home to winglights bicycle indicators and sidelights that attach to handlebar ends.